Creative partner • 20+ years

I help founders build brands that matter

Since the late 00s, I’ve been crafting visual identities that drive real business results. From scrappy startups to billion-dollar brands, I bring the same obsessive attention to every project.

  • Strategy sprints + brand systems in 8 days
  • Starting points to enterprise scale in weeks
About
Gibson Creative lead • 20 years
100+ Launches shipped
8 days Average delivery
$250M+ Client revenue influenced
98% Stakeholder satisfaction
What I believe in

These principles guide every project I take on

From kickoff to launch, this is how we make sure the work delivers.

Craftsmanship

Every detail gets pixel-perfect care, but always in service of your goals. You get brand systems your team can actually use.

Speed

I ship faster than a typical agency, without sacrificing quality. Strategic decisions stay collaborative and transparent.

Partnership

We operate like an embedded teammate: async updates, live working sessions, and proactive thinking that removes blockers.

Speed comparison

Time to complete a typical brand identity project

8 days faster than most boutique agencies, 28x faster than traditional partners.
My journey

From corporate design teams to helping founders like you

Every stop sharpened the systems, speed, and empathy I bring to partnerships today.

  1. 2023 – Present

    Founder

    COWS

    A modern creative partner helping CPG + consumer tech ship design, websites, and marketing.

  2. 2020 – 2023

    Product Design Manager

    CashApp

    Built squads of multi-disciplinary designers to ship experiments that drove $50M in impact.

  3. 2016 – 2020

    Creative Director

    The Home Depot

    Scaled omnichannel marketing experiences for merchandising, driving over $150M in seasonal revenue.

  4. 2014 – 2016

    Creative Director

    Decode Digital

    Guiding small & mid-market teams to 10x launches across eCommerce, SaaS, and retail.

  5. 2012 – 2014

    Senior Designer

    Academy Sports + Outdoors

    Led cross-discipline rollout of a refreshed brand & site, driving a 60% lift in conversions.

  6. 2008 – 2012

    Interactive Art Director

    Edelman

    Set creative direction on global campaigns, partnering closely with strategy and media teams.

Ready to get started?

We can start collaborating within one business day. Bring a challenge, leave with a roadmap.

  • Brand identity
  • Experience design
  • Pitch decks
Start a project

Featured testimonial

“Gibson transformed our pitch in days. We closed a seven-figure partnership within the quarter.”

Jamie Johnson — VP Growth, Startup X
Recent Work

Featured projects worth exploring

Three quick case studies from the studio desk — each shipped in days, not months.

Projects coming soon

Fresh case studies are in the works. Check back shortly or reach out to see more examples.

20+ Years of experience
1:1 Direct partnership
100% Final deliverables owned outright

Why work with me?

I’ve been in the trenches. From all-hands design summits to weekly sprints, I’ve done the work at scale and understand the pressures startups need to meet.

You get me, not a team. I personally handle every project from concept to delivery. No handoffs, no hidden teammates—just focused partnership.

Your success is my success. I’m here to ship quickly while partnering with you to build something that drives real business results.